---
title: "Click-through rate"
date: 2023-05-20
author: "patrik"
---

# Click-through rate

Click-through rate, also referred to as [Click Rate](https://www.bartvisions.cz/en/slovnikovy-pojem/click-rate-cr-2/), indicates the ratio of the number of ad impressions to the number of interactions, i.e. clicks.