---
title: "PPC"
date: 2023-05-20
author: "patrik"
---

# PPC

PPC, also known as Pay Per Click, means pay per click. Primarily, it refers to the clicking of advertisements, most often in the form of a small [banner](https://www.bartvisions.cz/en/slovnikovy-pojem/banner/), where the advertiser pays only for the actual clicks of users.