---
title: "Proto-persona"
date: 2023-05-20
author: "patrik"
---

# Proto-persona

 See [Persona](https://www.bartvisions.cz/en/slovnikovy-pojem/persona-2/), except that we can’t use real data to create proto-personas because they are created before we have customers for a specific product/service (e.g. before we open an e-shop.)